Skip to content

Work / Social media & content / Ongoing

Nandi Group

Social content for a group of schools and colleges in Ballari, written for three audiences at once: students, parents and families still choosing a school.

Client
Nandi Group of Institutions
Region
Ballari, Karnataka
Campuses
Schools, PU colleges, NIMS
Scope
Research, copy, design, admissions

01 How we work

We watch the feed before we post to it.

Admissions are decided long before a form is filled. Families scroll, compare and ask around for months. So every post starts with research, not a template.

01 / LISTEN

Read the room

What is trending on Reels and carousels this week, what other schools are saying, and what parents ask most during admission season.

02 / WRITE

Find the line

One idea per post, in a voice that sounds like the campus: warm for the school, ambitious for the PU colleges, career-first for NIMS.

03 / DESIGN

Make it travel

Posts, carousels and admission creatives built to be saved and shared in the family group chat, not just liked.

02 Trend-led

When the trend said the kids took over, we let them.

A five-slide carousel for Nandi School of Excellence, drawn in crayon and written in a child’s voice. It rides a format the audience already loves, and quietly shows the classroom, the playground and the friends a parent wants to see.

Slide 1: Our social media manager is on leave, so we took over for a bit
Slide 1“Our social media manager is on leave… so we took over for a bit.”
Slide 2: This is our classroom, where curiosity turns into learning
Slide 2“This is our classroom, where curiosity turns into learning.”
Slide 3: This is our playground, where we build confidence beyond books
Slide 3“This is our playground, where we build confidence beyond books.”
Slide 4: These are our friends, with whom we grow every single day
Slide 4“These are our friends, with whom we grow every single day.”
Slide 5: Safe to say, we understood the assignment
Slide 5“Safe to say… we understood the assignment.”

Parents see the school. Students see a meme worth sharing. Same five slides.

03 Three audiences

Every post answers someone’s question.

Students

“Will I fit in here, and will it get me where I want to go?”

Results, recruiters, achievers and campus life, told with the energy they actually scroll for.

Parents

“Is my child safe, cared for and on track?”

Faculty, facilities, awards and visits that build trust, without the brochure tone.

New families

“Which course, which campus, and who do I call?”

Clear admission creatives with courses, locations and numbers, ready to forward.

04 Across the group

Admissions, milestones and the moments in between.

One visual family across the PU colleges, the schools and NIMS, so every campus feels part of the same name.

Nandi Group post celebrating the National School Award 2026
NIMS post: where learning evolves with industry standards, with top recruiters
Post congratulating SSLC top achievers, with admissions open
Nandi School of Excellence post: confidence is taught gently
NIMS post welcoming district officials on a campus visit

05 Delivered

Research, words and pictures, every month.

  1. 01

    Trend research

    Formats, competitors, parent questions.

  2. 02

    Copywriting

    A voice for each campus.

  3. 03

    Social design

    Posts, carousels and stories.

  4. 04

    Admissions

    Campaigns for every intake.

Want a feed people actually stop for?

Start a projectAll work →